Kelvin Dijkhuizen dreamed of creating a luxury watch at a reasonable price. The Amsterdam native’s passion for quality, affordable timepieces culminated when he founded Valuchi Watches.

Thousands of Indiegogo backers rushed to support Dijkhuizen’s vision in 2020, when Valuchi Watches hit their $250,000 campaign goal in a few short months. Valuchi Watches has since pivoted into global eCommerce and ships to over 100 countries.

Valuchi Watches suffered from the best problem in eCommerce: too many orders and too little time. Fulfilling hundreds of monthly orders was taking its toll on the small startup team. As fulfillment lagged, deliveries slowed and customers complained.

Valuchi Watches needed a fulfillment partner, a reliable third party who could get orders out the door on their behalf. So, to deliver their perks to backers around the world, Valuchi Watches chose to work with Easyship, the exclusive shipping partner of Indiegogo. 

Easyship introduced Valuchi Watches to their network of trustworthy fulfillment partners worldwide. Outsourcing most of their fulfillment allowed Dijkhuizen and the Valuchi team to forget about logistics. Instead, the company used Easyship to manage and track all shipment activity at a glance across all channels and fulfillment partners.

Orders went out quickly thanks to convenient features like automated label generation for customs documents. In addition, buyers received tracking details automatically after purchase, further simplifying the process. With Easyship, Valuchi orchestrated all its logistics from a bird’s eye level without doing the heavy lifting.