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Choose the crowdfunding partner that’s with you at every step

Evaluating Indiegogo vs. Kickstarter? As you might have guessed, it’s not an apples-to-apples comparison, so we’ve assembled a few of the key differences here. Let’s dive in!

If you’re on this page, we know you’re probably at the beginning of something great. A cool new product or piece of technology. An art project. A social or environmental cause. Regardless of the details of your own project, congratulations on taking the first step!

One of the first questions for anyone considering raising money through crowdfunding is surely, “Which platform should I use?” It’s an important question—your crowdfunding partner will be a big part of your life for weeks or months (or even years!) and can have a direct impact on your success.

As you weigh your options and check your boxes, consider this: Fundraising is only one step in your journey, and there’s simply no place like Indiegogo for supporting you from the earliest “aha!” moments to the nitty-gritty details of sharing your project with the world.

Ready to skip ahead? Check out our Crowdfunding Field Guide to start planning your campaign!

Download the Guide

Three reasons to choose Indiegogo





Indiegogo provides expert support and exclusive partnerships to boost your campaign

Partnerships & Support:
Indiegogo vs. Kickstarter

Design, Prototyping and Manufacturing Partners
Through an innovative program with Arrow, you’ll have partners at your side from design to prototyping and manufacturing.
Cutting-Edge Technology from Leading Partners
From our support for Apple Pay on the web to our robust integration with Stripe, we work with leading companies so all users benefit.
Fulfillment Partners
Get fulfillment assistance from dedicated partners, including Amplifier and Brookstone.
Retail Partners
Sell your product on major e-commerce platforms through dedicated retail partners, including Amazon and Newegg.
24-7 Support from Real People
Receive round-the-clock support from our customer happiness team.

“Every single person we talked to and worked with was helpful and dedicated to our campaign: that’s remained true even 8 months after our campaign ended.”

Mina Yoo
Inventor of Qiplet

Ready to get started? Download our Crowdfunding Field Guide to start planning your campaign!


Indiegogo provides pre- and post-campaign tools to take your project beyond crowdfunding

Indiegogo vs. Kickstarter


Easily capture email addresses before your campaign launches.
Equity Crowdfunding*
Raise money from an engaged community of investors while maintaining company control.
InDemand + Marketplace
Continue raising money and building your community after your crowdfunding campaign is over.

“Indiegogo gave us the opportunity and access to test assumptions about who our backers are.”

Trung Pham
CEO of AXIS Gear

Ready to get started? Download our Crowdfunding Field Guide to start planning your campaign!


Freedom to raise funding for anything and from everywhere

Flexibility & Reach:
Indiegogo vs. Kickstarter


Multiple Funding Models
Option to keep whatever funds you raise, even if you don’t hit your goal.
Open Platform
Raise money for anything – no application or approval process.
Global Fund Distribution
Receive funds in almost every country.
Worldwide Reach
Run a crowdfunding campaign from almost any country or territory.

“Indiegogo was a great way to connect with the innovators: it would be impossible to have this community on a platform that isn’t Indiegogo.”

Nathalie van Wijkvliet
Marketing Director, Ockel Sirius

Get the Crowdfunding Field Guide

The guide will be available for instant download (PDF) after submitting the form.

Field Guide

  • A Campaign Guide to Successful Crowdfunding

    We’ll walk you through everything you need to know from starting your campaign to finishing strong

  • Learn from the experts on building campaign momentum

    Expert strategies on building and maintaining early momentum on your campaigns.

  • Post campaign strategies and resources

    Learn how to engage and reach out to your contributors after your campaign ends.

  • Premium resources

    Receive our free crowdfunding field guide by signing up now!



*Services offered by First Democracy VC, a registered funding portal, member of FINRA, and an affiliate of Indiegogo, Inc.